I'll start you off with an interesting quote from the article:
“I love print, but we are witnessing a paradigm shift to the web,” said Matt Meyerson, RPRT Communications and Management, who spent years working in product placement for fashion brands. “When you think about it, a blogger covering your client is doing you more of a favor than Vogue in a lot of ways, they are spreading the word immediately and to an international audience,” he concludes.
It gets better, so read it now.
Does this change the way you think about approaching PR companies for free samples?















No comments:
Post a Comment
What say you?